{"id":478,"date":"2024-09-25T20:20:06","date_gmt":"2024-09-26T02:20:06","guid":{"rendered":"https:\/\/mosaico.media\/?page_id=478"},"modified":"2025-01-16T10:36:01","modified_gmt":"2025-01-16T16:36:01","slug":"lumicolor","status":"publish","type":"page","link":"https:\/\/mosaico.media\/es\/lumicolor\/","title":{"rendered":"Lumicolor"},"content":{"rendered":"

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Lumicolor<\/b><\/h1>\n

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Context:<\/strong>
Lumicolor designs, manufactures, and installs illuminated signs. In 2018, the company created a video to showcase its competitive advantages, quality, and professionalism, aiming to position itself as a leader in the national B2B market. The video was used at exhibitions, events, and presentations to introduce potential clients to its products and services.<\/p>\n

The Challenge:<\/strong>
The challenge was to convey the full service process, from production to installation, while highlighting the company\u2019s values and quality in an engaging way to attract clients.<\/p>\n

Our Role:<\/strong>
We assisted Lumicolor in developing a marketing strategy, conducting market research, and creating a mood board to align with the company\u2019s new vision. Over 13 days of filming, we captured the production and installation processes to highlight the company\u2019s commitment to excellence.<\/p>\n

The Impact:<\/strong>
The video became Lumicolor\u2019s main marketing tool for over six years, positioning the company as a leader in the illuminated sign industry and driving recognition in the B2B market.<\/p>\n

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CLIENT<\/p>\n

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Lumicolor<\/p>\n

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LumicolorContext:Lumicolor designs, manufactures, and installs illuminated signs. In 2018, the company created a video to showcase its competitive advantages, quality, and professionalism, aiming to position itself as a leader in the national B2B market. The video was used at exhibitions, events, and presentations to introduce potential clients to its products and services. The Challenge:The challenge was to convey the full service process, from production to installation, while highlighting the company\u2019s values and quality in an engaging way to attract clients. Our Role:We assisted Lumicolor in developing a marketing strategy, conducting market research, and creating a mood board to align with the company\u2019s new vision. Over 13 days of filming, we captured the production and installation processes to highlight the company\u2019s commitment to excellence. The Impact:The video became Lumicolor\u2019s main marketing tool for over six years, positioning the company as a leader in the illuminated sign industry and driving recognition in the B2B market.CLIENTLumicolor

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